Marketing

Marketing

7 Steps to Great Packaging for Your Business 

Imagine you were looking for a product, and you saw two boxes side by side…one that was plain and one that contained exciting graphics.

Which one would you try? Of course, you’d pick the exciting one. So why not carefully consider what your packaging looks like?

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Why Direct Mail is Irreplaceable

Direct mail is not a new marketing topic, but it shouldn’t be forgotten. It is tried and true and will be here for the long haul.

Recent studies show that direct mail’s average response rate of 9% is higher than the 1% average rate for email.

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7 Reasons to Use Print

You might think of Twitter, Facebook, and email when you think of marketing.

But did you know print is still a popular marketing strategy? That’s right. It’s tried and true, and it’s so much more personal than clicking a variety of non-personal ads.

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The 7 Stage Employee Life Cycle

Understanding the employee life cycle will help you support your employees throughout their entire time with your company. It will also better help you to mitigate turnover risk, which can be costly.

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6 Reasons Why You Need a Vacation

Taking time off can be difficult, especially if you fear things might stall or fall apart without you there.

But rest, and the time to unplug and recharge, are necessary indulgences.

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The Benefits of Banners

A banner is a large piece of fabric or flag used to advertise a business by displaying a slogan, logo, symbol, or promotional offer. It is one of the oldest forms of advertising, and it is still around today because it is low cost and effective.

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