In 2011, Matt Salzberg was a restless associate at a Silicon Valley investment firm. He and his friend Ilia Papas wanted to create a business and were intrigued by food.
What is the value of a customer?
What profit can they bring this week? This year? Over a lifetime? It may seem like a simple concept, but many small businesses have no idea what a regular customer is worth to their business. This creates two problems:
Have you ever wondered how the most iconic brands got their names?
The Lego story is as elegantly simple as the blocks themselves.
Have you ever made an impulse buy at the grocery store? Or been drawn to an online store that you knew was probably fakey clickbait?
2020 was a year we had to go with the flow in many ways. In design trends, creativity flowed in liquid patterns, 3D realism, funky geometric shapes, innovative typography, and more. But while these concepts borrowed from sci-fi and futuristic tech, new styles may pivot toward bringing reality back in focus.
Life is noisy.
In today’s world, everywhere you look, you’re constantly swamped by ads: buy this, watch this, subscribe now!