July 2022

Breaking Down the Buyer’s Journey

The buyer’s journey lays out the process the buyer takes when buying a product or service. Understanding this journey allows you to be better prepared to meet your customer’s needs each step of the way. 

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4 Print Marketing Materials to Increase Your Sales

Print marketing is a valuable tool to increase your sales.

It stands out, generating a greater return on investment. 80% of consumers act on direct mail advertisements, and 92% of 18- to 23-year-olds say it’s easier to read print over digital material.

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