Storytelling has been around for ages.
To this day, people love stories. It unites people while stimulating imagination and passion. Although often seen as a fun pastime, stories usually have a purpose, such as sharing a message, conveying a moral, or telling history.
You know how a new haircut can change the way people see you? It can make all the difference in your level of professionalism.
You know how a new haircut can change the way people see you? It can make all the difference in your level of professionalism.
And die-cutting can do the same for your marketing materials.
Knowing how the human brain works and what drives people to make decisions is immensely beneficial in marketing.
Luckily, there’s much research and information regarding various psychological tips and tricks to drive sales and expand your business. Here are a few.
You’re at a new business or a social event.
You look around in the sea of business people and wonder how to make the best first impression. Then you look down at your hand, holding your business card.
What do you feel next?
Print is a powerful marketing tool.
People trust print more. In fact, 82% of consumers say they trust print ads more than digital ones. This is one reason why print helps generate loyal customers.
Communication is the key to running a business, and writing emails is one major way we communicate.
So it is worth saying that writing a good email is key to getting your initiatives out and in keeping customers happy.
Here are some tips to consider when writing an email.
What’s little, powerful, and packs a real punch?
A postcard from you!
Postcards are often overlooked as a great way to market, but they effectively get your message out. People are forced to read your message even before thinking of throwing it away.